What is the Black Friday

Every last Thursday in November is celebrated in the United States and Canada the Thanksgiving Day. The following Friday is called black friday. It is a commercial event invented by merchants in the seventies to promote sales for Christmas holidays.

Indeed, similar initiatives date back to the twenties, there have been similar initiatives promoted by one of the largest distribution chains in New York.

During this day virtually all merchants apply a discount policy that attracts consumers a lot.

The origin of the name is not very clear. Some people think that the name coming from the black ink that was used to record revenue at the time. The ink used for liabilities was red. Others think it is due to congestion and traffic caused by rising consumers this particular day.

However, because of the success that this initiative has attracted, many dealers anticipate and postpone the rebates even one week.

This initiative is so effective in the united states as being a benchmark. It indicates the predisposition to consumer spending. The statistics of this day are regularly analyzed by various marketing experts and also by stock market professionals.

To give an idea of what the black friday is, you can imagine the rows that are created at the entrance of the various apple stores when the new iphone model comes out. Many Americans, in fact, prefer to get up very soon to limit the queues by winning the desired item at the cheapest price before the stocks finish.

This day is normally prepared carefully by dealers, distributors and manufacturers so that stocks do not end too quickly.

Summing up we can then describe the black friday as a national (and sometimes international) day of large-scale discounts.

Like many other traditions, similarly to Halloween, this day is gaining ground even in Europe, surely helped by various online macros shops such as Amazon Store or eBay Store for example.

There is another very similar day every Monday after Thanksgiving Day, this event is called Cyber Monday.